The Complete Skin Brightening Routine — AM & PM

A brightening routine works best when it’s structured around the clock — with different actives in the morning and evening that complement each other.

Morning Routine (AM)

Step 1 — Cleanser. Step 2 — Vitamin C Serum: Read our full vitamin C serum guide. Step 3 — Moisturizer. Step 4 — SPF 50: Find the best sunscreen for Pakistani skin. Learn about the vitamin C + sunscreen combination.

Evening Routine (PM)

Step 1 — Double Cleanse: Read how pollution affects your skin. Step 2 — Exfoliant (2–3x per week): See our AHA vs BHA guide. Step 3 — Niacinamide or Alpha Arbutin Serum: For the correct layering order, see how to layer skincare products correctly. Step 4 — Moisturizer.

Weekly Add-Ons

See our guide on brightening face masks for oily skin. Explore Hershay's brightening serum.